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We develop each TrendTrek around your specific innovation needs, deciphering the most
relevant global information and insights, but also drawing inspiration from parallel categories.
Each TrendTrek is not only unique, but also highly relevant to your brand and category.
You can get a good idea of what a TrendTrek would look and feel like for your brand by
exploring some of our recent work.


Click on any of the logos below to explore one of our TrendTreks.

Take a look at what some of our clients had to say about their experience with our TrendTreks.


“Our energy-themed TrendTrek and accompanying workshop delivered huge benefits to our project and the Kellogg’s team. We unlocked some bold new territories that mainstream consumers would never have volunteered using traditional methods. These led to the creation
of leveragable and differentiated platforms for our company to pursue. Two days on the TrendTrek has made a few more leading-edge thinkers at Kellogg's. I would recommend the experience 
to any company except our competitors!”


Andy Scheurer; Morning Foods Breakthrough Innovation Director, Kellogg’s  


“The Innovation Summit organized by Now Plus One was inspirational and mind-opening, not only because of the fantastic case studies from all over the world, but also the experiential TrendTrek. The Now Plus One team was very dynamic, insightful and full of great ideas to share with
the Pepsi team. The Summit helped us create unexpected consumer experiences and inspired our future brand campaigns. I hope we get to work with Now Plus One in the future on more innovation projects.”


Jacky Wang; Marketing Director - China, PepsiCo


"Our Now Plus One TrendTrek experience was pivotal in expanding our perspectives
by illuminating the bigger picture. Stephan and his team are creative guides with great connections. Corporate leaders were impressed with the experience and are now staunch supporters of TrendTreks for innovation projects."


Ann-Marie Allison; Innovation Director, Clorox


“I have worked with Now Plus One and Stephan Paschalides in his role as a consumer insights and consultant trend authority. The Now Plus One team’s presentations are professional, engaging and timely. Their expertise brought a valuable dimension to our business projects
and provided a perspective that helped the new product development team develop cutting-edge, on-trend product roll-outs.”


Karta Purkh Singh Khalsa; Senior Research Scientist, Yogi Tea


“Now Plus One provided a valuable service for one of our efforts in business innovation. Stephan is very personable and quick to reach a comfortable working relationship. His insights in consumer trends and innovation planning were extremely valuable. Very much enjoyed the workshop we participated in and his input. I would certainly recommend Now Plus One for other projects.”


Mark Fairbourne; Online Marketing Strategy Director, Bayer


“The Innovation TrendTrek and workshop engaged our team in unprecedented ways, leaving us energized, inspired and more aware of the limitless ways in which true innovation takes form.
It challenged and stretched our thinking in ways not possible had we been sitting in a meeting room doing our own brainstorm, or behind the glass at a traditional focus group. Now Plus One fully embraced our business challenge and created an experience that delivered above
and beyond our expectations. In fact, we’re planning another TrendTrek and we’re looking very forward to it.”


Michelle Mack; Innovation Market Research Director, Kellogg’s


“Now Plus One is nothing short of awesome! Their mind-blowing awareness of culture and trends is awe-inspiring. Their inventiveness is rivaled only by the team’s professional integrity. Stephan is a rare gem whose brilliance shines on any trend project, trend trek or ideation session he is running. His agency’s results are always several notches above even the high expectations he sets for himself. If you want a professional treat, hire Now Plus One!”


Cheryl Swanson; Principal, Toniq


“I worked with Now Plus One on a strategic brand positioning workshop for Cadbury’s Green & Black’s brand. I found Stephan to be extremely competent, not only in immersing himself
and understanding the client's issues, but also in engaging with them and earning their trust,
which in turn enabled him to challenge them where necessary. In addition, as a bonus for me,
he was fun and interesting to work with!”


Suzie Comer; Associate Director, The Futures Company


“The Now Plus One team has an impressive knowledge of, and passion for, culture and trends.
Stephan has collaborated with Monday Collective on projects and inspired brand design ideas with his insights and provocative strategic thinking. He's excellent at running creative ideation sessions, teasing out all sorts of ideas from all sorts of minds, and inspiring a diverse bunch of creative experts. Stephan is a delight to partner with, always challenging and pushing for the discovery of new possibilities. We're looking forward to collaborating on many more projects.”


Rochelle Martyn; Principal, Monday Collective


“Stephan is a rare breed of creative talent. He ignites brands by creatively mediating both micro and macro consumer trends and placing your brand at the intersection of future demand and current behavior. He's a joy to work with, engaging, articulate and always dynamic.”


Elizabeth Kopelman, Senior Consultant, Faith Popcorn's BrainReserve